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Pricing Comparison: Best Generative Engine Optimization (GEO) Tools

Side-by-side pricing matrix for generative engine optimization (geo) tools. Compare free tiers, starting prices, billing metrics, scalability risks, and paid tier breakdowns in one view.

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View Feature Comparison for Generative Engine Optimization (GEO)

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Free Tier
Free Tier Limits
1 user, 10 queries/month
Free 14-day trial with limited features
Starting Price
0 €
20€
$25 / month
$39 / mo
49 USD
$103.20 / month
$129 / month
$139.95 / month
Billing Metric
Package
Package
Package
Package
Package
Package
Package
Package
Cost Scalability Risk
Scalability may pose a risk as needs grow, potentially leading to significant cost increases due to tier upgrades.
The scalability of costs is aligned with your usage of AI credits; however, rapid scaling in AI-driven tasks could escalate costs significantly if not monitored closely.
Collabim's tiered pricing structure offers scalability, though costs can increase significantly for larger enterprises.
Frase.io's tiered pricing structure allows for scalable growth, but businesses should assess their future content needs to avoid unexpected costs from exceeding plan limits.
As businesses grow, moving to higher tiers ensures scalability without hidden fees, though enterprises should evaluate custom solutions to balance cost and feature needs.
As your business grows, the need to upgrade to higher plans or purchase additional credits may increase costs, which could affect budget predictability.
The cost can scale significantly as business needs grow, especially when higher usage demands move the user to advanced tiers or require custom solutions.
As business needs grow, costs can scale significantly, especially when more advanced AI and SEO features are required beyond the initial plan.
Hidden Cost Explanations
While the Free tier is straightforward, potential hidden costs could arise from exceeding the query or user limits, necessitating a tier upgrade.
While the pricing is straightforward with AI credits, potential users should be aware that exceeding the credit limits could incur additional costs. Moreover, some advanced features may require higher-tier plans, leading to increased expenditure if these capabilities are essential for your operations.
While Collabim's pricing is transparent, users should be aware that expanding beyond the included project limits may incur additional costs.
While the initial pricing is straightforward, users should be aware that exceeding the allotted limits for articles, sites, or audit pages may incur additional costs. Custom features or integrations could also entail extra charges.
While SurferSEO's pricing is transparent, users should be aware of potential costs associated with exceeding document and page tracking limits in lower tiers. Additionally, enterprises opting for API access or white labeling might encounter extra charges based on their specific requirements.
While SE Ranking's pricing structure is straightforward, users should be aware of potential additional costs related to exceeding the project or prompt limits in their chosen plan. Customization and additional credits may incur further charges.
While the listed prices are straightforward, businesses should be aware of potential additional costs associated with exceeding the monthly limits of tracked prompts and pages, which may necessitate upgrading to a higher tier.
While Semrush provides a clear outline of features in each pricing tier, potential hidden costs can arise from exceeding data limits or requiring additional integrations for unsupported features.
Paid Tiers
Free
0 €

1 user, 10 queries/month

Optimize
Not specified

100 tracked topics, 5 Content Briefs/month, 1 Strategy Doc/month

Research
Not specified

1000 tracked topics, 10 Content Briefs/month, 3 Strategy Docs/month

Strategy
Not specified

10K tracked topics, 20 Content Briefs/month, 5 Strategy Docs/month

1 300 AI credits
20 €

1 300 AI credits / month

2 800 AI credits
41 €

2 800 AI credits / month

4 400 AI credits
62 €

4 400 AI credits / month

6 300 AI credits
82 €

6 300 AI credits / month

13 400 AI credits
165 €

13 400 AI credits / month

Custom AI credits
165 €+

Custom AI credits / month

AI Visibility Standard
20€ / month

AI reporting feature

General Marketing Miner Tool
29.00€ / month

General tool subscription

AI Visibility Enterprise
205€ + VAT / month

Stand-alone tool

Lite
$25/month

Basic tracking, limited projects

Profi
$65/month

Standard tracking limits, API access

Corporation
$280/month

Up to 90 projects, high tracking limits

Starter
$39/month

1 seat, 1 site, 10 articles, 50 audit pages

Professional
$103/month

3 seats, 5 sites, 40 articles, 250 audit pages

Scale
$239/month

5 seats, up to 10 domains, 100 articles, 1,000 audit pages

Enterprise
Custom

Custom seats and domains

Discovery
49 USD/month

Create or Optimize 120 Documents, Track 10 Pages, AI SEO Optimization Guidelines, Surfy (AI SEO Assistant) & Humanizer

Standard
99 USD/month

Create or Optimize 360 Documents, Track AI Visibility, Track 25 AI Prompts, Integrations

Pro
182 USD/month

Everything in Standard, plus Create or Optimize 360 Documents, Track AI Visibility, Track 50 AI Prompts, Integrations, 1-click Content Optimization

Peace of Mind
299 USD/month

Everything in Pro, plus Create or Optimize Unlimited Documents, Track AI Visibility, Track 100 AI Prompts, Integrations

Enterprise
999 USD/month

Tailored packages, Unlimited features, API access, white labeling

Core
$103.20

10 projects

Growth
$223.20

30 projects

Enterprise
Custom pricing

Flexible terms, custom limits

Agency Pack
$69.00

30 projects

AI Search
$71.20

200 prompts

API
$149.00

3M credits

Essentials
$129/month

50 Tracked Prompts, 50 Pages, 20 monthly Topic Explorations, 20 monthly Drafts

Business
$399/month

300 Tracked Prompts, 300 Pages, 50 monthly Topic Explorations, 20 monthly Drafts, Dedicated Account Manager

Enterprise
Custom

Custom credits, SSO, crawler whitelisting

Free Semrush plan
$0

Check AI mentions, citations, and visibility score; Audit 100 pages for AI readiness

Semrush One
$199/month

Combination of AI Visibility & SEO Toolkits

AI Visibility
$99/month

Track AI brand sentiment and share of voice; Discover AI mentions, citations, opportunities and competitor gaps; Research prompts and track AI visibility

SEO
$139.95/month

Track AI Overviews; Research SEO keywords and competitors; Audit websites and track rankings

Traffic & Market
$289/month

Benchmark competitor AI traffic

Content
$60/month

Create and optimize content drafts for SEO and AI visibility

Enterprise
Custom negotiated pricing

Based on business size

Pro Plan
$139.95/month

Includes core SEO features

Guru Plan
$249.95/month

Higher limits, content marketing tools

Business Plan
$499.95/month

Agency features, API access

Semrush One Starter
$199/month

Includes AI Visibility Toolkit and AI tools (separate AI-focused entry tier)

Semrush One Pro+
$299/month

Includes higher AI limits, historical data

Semrush One Advanced
$549/month

Enterprise-level AI limits, historical data

AI Visibility Toolkit Add-on
$99/month

Covers 1 domain, 25 tracked prompts, all toolkit reports

Generative Engine Optimization (GEO) Head-to-Head Comparisons